Ironically, the best example of using cheesecake to sell arcade games also happens to be the first time it was ever done. That was in 1971, when Computer Space was released and this piece of art was used to sell it:
Stylish, isn’t she?
As the years went by more and more arcade games were advertised using cheesecake, which often had little relation to the gameplay.
Here’s an example of one such advert stuck more decidedly in the 1980’s:
Here’s an example of another one, which should be stuck in a shredder!
And here’s a case of the cheesecake in the ad being less than in the game: